Hamish’s website isn’t getting as many visitors as he’d like.He’s heard that search engine marketing (SEM) can help, but isn’t sure how it works.Can you explain what SEM enables you to do?
[2020 Updated] Google Digital Garage Module 2 Quiz Answers
Module: 2/26 – The online opportunity
Google Digital Garage Check Your Knowledge Correct Answers
3. Marketing Your Online Presence
Hamish’s website isn’t getting as many visitors as he’d like. He’s heard that search engine marketing (SEM) can help, but isn’t sure how it works. Can you explain what SEM enables you to do?
- Buy ad space on a search results page
- Bid for keywords to display your content in search engines
- Tag keywords within your website content
- Optimise your website’s design